Designing a Website to Reflect the Quality of a High-end Company

 

Branding Agency

Another interesting and challenging project for our team was to design and build a website that now perfectly represents a reputable, high-end speaker company.  Committed to bringing beautiful sound as well as design to every room of a home, SpeakerCraft produces a wide range of custom installation speakers and innovative sound solutions.  Their line of products includes in-wall and in-ceiling hi-fidelity audio speakers.

SpeakerCraft, which is a part of the Core Brands family, brought the Project6 Design team in to update an old website.  They wanted it to not only highlight the quality of their products but to make it easier for visitors to navigate and find the information they needed.  Their earlier website required manual updates so many of the listings were out of date and important dealer information was difficult to find.  Another big problem with the site was it was not mobile responsive so they were missing out on serving a much broader audience.

Project6’s tasks included developing a customizable design system that used a Drupal CMS.  By incorporating longer scrolling pages with a flexible modular system, the design allows site’s administrators to easily update and edit content.   In addition the fully mobile-friendly website provides a consistent experience regardless of what device a user is on.  The end result is a clean, elegant website that conveys the SpeakerCraft brand’s true nature.

Please visit Project6’s website to learn more about our SpeakerCraft project along with our other successful projects.  We have experience working with high-tech, retail, educational and nonprofit organizations and would love the opportunity to help your business with our wide range of excellent graphic design services.

Project6 Design, founded in 2001, is an award-winning graphic design firm committed to using intuitive design to shape brands and solve complex usability problems. We collaborate with clients to help them portray their brand’s story and to communicate it in a clear and compelling way.  For the best brand, print or web design services, contact Project6, the leading San Francisco design agency.

The Benefits of a Strong Brand

Drupal Web Design

The most successful brands are not just about pretty pictures, catchy tag-lines or the ability to generate recognition but rather their value lies in the extent to which they drive customers’ buying decisions.  Companies create and nurture their brand in order to influence the behavior of customers but the customer defines the brand by building a relationship based on their experience with it.  Moreover since many products on the market perform very similarly, it explains why marketers often place more importance on the customer experience than with the actual functionality of the brand.

Also as many consumers tend to do business with a company they recognize and feel an emotional connection to, a well-defined brand can help to set you apart from the competition and to stand out in the marketplace.  A strong brand can even help you to better survive a bad economy.

At Project6 Design, we are an award-winning San Francisco graphic design agency that is committed to shaping brands and solving complex usability problems with intuitive design. We understand the ways in which design plays a pivotal role in how your customers feel about your products or services.  While you may not be able to control an individual’s perception of your brand, you can influence it.

Our graphic design services include branding, print materials and web design and development.  We begin the process by getting to know everything there is to know about your business and what message you want to communicate.  Our experience includes helping businesses and nonprofit organizations to strengthen and shape an existing brand or to create a new one.  Please see our website or contact us to learn more about how we can help your company develop a valuable brand.

Founded in 2001, Project6 Design is an award-winning graphic design firm committed to using intuitive design to shape brands and solve complex usability problems.  By collaborating with clients, we help them portray their brand’s story and communicate it in a clear and compelling way.  For high-quality brand, print or web design services, contact the top San Francisco design agency.

Source: smallbusiness.chron.com/effect-brand-consumer-behavior-61767.html

Newly Launched Website for Important Philanthropic Program

Web Design Company San Francisco

The team at Project6 Design knows how to help businesses and organizations create lasting impressions and to convey their story with strong branding and customer-empowered websites.  In addition we are proud of the fact that we have had the opportunity to partner with so many nonprofit organizations that are doing their part to make the world a better place.  One such project was to design and build the website for the Kigali Cooling Efficiency Program (K-CEP).  The philanthropic program was created to support the Kigali Amendment of the Montreal Protocol.

The Kigali amendment consists of a commitment by 197 countries from across the globe to cut their production and consumption of hydrofluorocarbons (HFCs).  The agreement reduces potent greenhouse gasses used in refrigeration and air conditioning by more than 80 percent over the next 30 years.  The hope is that this action will help us to avoid a projected 0.5° C global warming by the end of the century.

A collaboration of 18 foundations, K-CEP’s focus is on the energy efficiency of cooling to increase and accelerate the climate and development benefits of the Kigali Amendment refrigerant phasedown.  To effectively explain their mission as well as the multiple resources the program offers, they needed a website that was organized and designed to make it easy for visitors to access the information they need.  Project6’s team worked with K-CEP to design and build a website from the ground up using WordPress as the CMS.  The newly launched site offers easy, logical navigation regardless of what device their visitors are on.

Please visit our website to learn more about Project6’s extensive graphic design services.  We have examples of many of the successful projects we have done over the years and have the expertise to do the same for your business or organization.

Founded in 2001, Project6 Design is an award-winning graphic design firm committed to using intuitive design to shape brands and solve complex usability problems. We collaborate with clients to help them portray their brand’s story and to communicate it in a clear and compelling way.  For the innovative brand, print or web design services, contact Project6, the leading San Francisco design agency.

Two New Bronze Awards for Exceptional Website Design!

Ecommerce Website Design

As one of San Francisco’s leading graphic design firms, Project6 Design has been honored once again from the prestigious Horizon Interactive Awards with two new Bronze Awards for website design excellence.  The 2016 winners were just announced and highlight the year’s “best of the best” in interactive media production.

For fifteen years, the Horizon Interactive Awards have recognized, promoted and awarded the best websites / website design, interactive, videos, online advertising, print media and mobile applications.  Each year the organization receives thousands of entries from all over the world, and the competition is judged by a volunteer panel of industry professionals with backgrounds in diverse multi-media, graphic design, advertising and marketing.

Our last blog post focused on the Traina Foods project, which was one of our Bronze Award winners.   Project6’s other Bronze Award, in the category of Advocacy / Non-Profit, was for the extensive redesign of the Draper Richards Kaplan Foundation (DRK) website.   Our success on the DRK project was important as they are a global venture philanthropy firm that supports early stage, high impact social enterprises.  The organization believes that with early funding and rigorous support, exceptional leaders, tackling some of society’s most complex problems, can make the world a better place.

Before we began the project with DRK, their website only supported desk-tops, and was cluttered and not easy for visitors to navigate or find what they needed.  Perhaps most importantly it did not persuasively or effectively communicate the foundation’s powerful mission of supporting passionate individuals who can change the world.

Our tasks included designing a longer page scrolling experience across the site in order to showcase individual organizations and breaking news.  Project6’s team also simplified and streamlined the architecture.  By creating a unified portfolio section, visitors are now able to browse both organizations and people.  In addition we developed a new community section that allows DRK’s entrepreneurs and alumni to share news, resources, and upcoming events.   As with most of our projects, DRK’s new site is built on a WordPress platform and is simple for staff to update and grow.

Founded in 2001, Project6 Design is an award-winning graphic design firm committed to using intuitive design to shape brands and solve complex usability problems. We collaborate with clients to help them portray their brand’s story and to communicate it in a clear and compelling way.  For the innovative brand, print or web design services, contact Project6, the leading San Francisco design agency.

Project6 Design Wins Gold at the Horizon Interactive Awards Competition

Web Design Services

The Project6 Design team was proud to be recognized for their excellence with a 2016 Gold Award for the Corporate & B2B website of the luxury home automation company, ELAN.  Sponsored by the Horizon Interactive Awards, the Competition recognizes the best interactive media production work from among entries from across the globe.  This year’s winners were selected from over 1,200 submissions representing 20 countries and 40 US States.   This year’s winning entries showcase the industry’s best interactive media solutions including web sites, mobile applications, print media online advertising, video, and more.

Project6 Design’s recent overhaul and redesign of ELAN’s website resulted in a clean, visually appealing site that is easy-to-navigate, update and maintain.  In fact the new, updated, mobile friendly website design better complements the company’s goal of simplifying and enhancing a connected home.

The customizable design system utilizing Drupal as the CMS allows ELAN staff to easily edit or add content. Highlights include improved functionality making it easier for dealers to be found and products to stay up to date. In addition, a custom feed of products automatically updates the website, creating product pages on the site and populating the content on those pages.

ELAN’s business model involves creating private network hubs for their customers that seamlessly combine music, TV, climate, lighting and other home systems with an easy-to-use interface that puts the user in control whether at home or away.  An ELAN system allows users to see, hear, and respond to visitors while sitting on the couch, in their car or out of the country.

We encourage you to visit our website for more information regarding our graphic design and web development solutions.  Our experience includes working with both large and small companies in a variety of sectors such as high-tech, retail, educational, and non-profit organizations.

Founded in 2001, Project6 Design is an award-winning graphic design firm committed to using intuitive design to shape brands and solve complex usability problems.  By collaborating with clients, we help them portray their brand’s story and communicate it in a clear and compelling way.  For high-quality brand, print or web design services, contact the top San Francisco design agency.

Use Graphic Design to Effectively Communicate Your Message

Print Design

At Project6 Design we understand that graphic design is not just about style, but rather it is the most effective way to communicate.  This is why it is important to partner with seasoned graphic designers who know how to help you produce materials that speak to your audience in a clear and concise manner.

Since our job is to help you communicate your message, we start by asking lots of questions and getting to know your product, your content and just what it is you are selling.  The Project6 team is then better equipped to work with you to design content that supports and strengthens your existing brand image, or if need be, to develop a new streamlined corporate identity.  Our services include creating relevant and effectively branded designs including logos, conference materials, marketing collateral, brochures, videos, trade show booth and stationery systems as well as website design and development.

Often clients turn to us for help in solving problems such as having too many different messages that have been communicated over a period of time in various print pieces produced from different vendors.  We approach these types of problems by re-tooling the brand image and focusing on clarity of message and consistency, creating a clean, fresh look that better reflects the company’s personality.

Trust the experts at Project6 Design to help you develop your messaging and to provide rich content and imagery that not only supports your brand but establishes a two-way communication with your customers.  We offer effective business solutions and have been honored to work with some of the leading high tech, retail, educational and non-profit organizations in the world.  Please contact us to see how we can help your company to communicate a strong, consistent message.

Project6 Design, founded in 2001, is an award-winning graphic design firm committed to using intuitive design to shape brands and solve complex usability problems. We collaborate with clients to help them portray their brand’s story and to communicate it in a clear and compelling way.  For the best brand, print or web design services, contact Project6, the leading San Francisco design agency.

Helping Clients Successfully Compete Against Established Brands

graphic-design-firms

With over a decade and a half in business and more years than that in the field, we are a graphic design firm that helps companies establish strong identities to successfully compete.  One project our team worked on a couple of years ago was for a solar start-up, Enphase Energy.  As a new company, they needed to create a brand identity that would set them apart from the competition as well as to educate their audience on the new technology they were creating.

By working closely with Enphase Energy, we developed a clean, modern brand identity and materials that would effectively communicate their message.  To ensure consistency across the board, we developed an “about us” brochure, trade show booth designs, corporate website design, and data sheets along with other items.

However don’t just believe us that the branding for Enphase Energy was a huge success, but read what their Director of Marketing, Leesa Lee, had to say about it.  She reports, “The excellent brand and collateral design work that Project6 did for Enphase Energy helped us establish ourselves as a credible player in the cleantech industry. Project6 developed a brand identity for us that was the perfect balance of innovative and credible. We sold over 100,000 microinverters in our first full year of production.”

Further proof of Enphase Energy’s success is that they became the first solar company to go public on the U.S. market since the fall of 2010, when its stock began trading on the Nasdaq.  From start-up to global energy technology innovator, the company now has almost 500 employees, has shipped more than 13 million inverters worldwide, and operates in 21 countries.   Please visit Project6 Design to see other success stories and to learn more about how our graphic design and web development services can help your business.

Project6 Design, founded in 2001, is an award-winning graphic design firm committed to using intuitive design to shape brands and solve complex usability problems. We collaborate with clients to help them portray their brand’s story and to communicate it in a clear and compelling way.  For the best brand, print or web design services, contact Project6, the leading San Francisco design agency.